"Avengers 4" midnight show tickets are hard to come by in China, with the highest price exceeding 400 yuan

The pre-sale of "Avengers 4" in mainland China officially started at noon today. The film is 181 minutes long and has not been cut. It is known as the earliest midnight screening in the world. An enthusiastic netizen pointed out that it was 3:01 in the morning when he finished watching it... Despite this, the midnight screening of "Avengers 4" in China is still very popular. Many netizens could not get a spot for the midnight screening when they voted, and the price is not cheap.

In Shanghai, many pre-sale tickets are priced around 100 yuan, with several IMAX theaters selling for more than 300 yuan, and the highest being 464 yuan! Even with such high ticket prices, enthusiastic fans still bought out all the movie tickets in a flash. Although ticket prices in other places are lower, the average ticket price for the midnight premiere of "Avengers 4" in first-tier cities is over 100 yuan. The average ticket price for the midnight premiere of "Avengers 4" in second-tier cities is also over 80 yuan.

Some cinemas have come up with a creative plan to launch a movie package for "Avengers 4", which includes the movie, popcorn, a drink and a diaper. That's right, in order to allow moviegoers to enjoy the three-hour movie journey of "Avengers 4", cinemas have started selling diapers...

Vieshow Cinemas, a chain of cinemas in Taiwan

According to the Chinese ticketing website, the total pre-sale box office of "Avengers 4" has easily exceeded 60 million, and the first day pre-sale box office has exceeded 21 million. The average ticket price of "Avengers 4" is also much higher than the pre-sale price of other movies. In addition to the fact that "Avengers 4" is indeed longer, the popularity of Marvel is also an important reason. In a movie theater in Nanjing, the midnight premiere of "Avengers 4" was sold for 304.5 yuan.