"X-Men: Dark Phoenix" became the biggest blockbuster flop in 2019, losing $133 million

Foreign media Deadline recently announced the five most unprofitable movies in 2019, all of which lost more than $100 million. In the end, "X-Men: Dark Phoenix" lost $133 million and became the biggest flop of 2019. "Cats" and "Missing Link" had a return on investment of only 0.42, making them the films with the lowest profit margins.

"X-Men: Dark Phoenix" was released in China on June 6 last year and in North America on June 7. The total box office in North America was 65.84 million US dollars, the overseas box office was 127.5 million, the box office in mainland China was 59 million, and the global total box office was 252.44 million US dollars. The global revenue was 100 million US dollars, the global home video revenue was only 30 million, and the global TV network revenue was 80 million, so the total revenue was only 210 million US dollars.

In terms of expenditure, the production cost reached $200 million, the global publicity and promotion fee was $90 million, the global video distribution was $10 million, the residual value and transaction amount, taxes and other deductions were $11 million, and the interest and indirect costs were $32 million, with a total expenditure of $343 million. Therefore, the film eventually lost $133 million. The profit margin is 0.61.

Hollywood's 5 biggest money-losing blockbusters of 2019 (in US dollars, profit margins)

1. "X-Men: Dark Phoenix" - 133 million 0.61

2. Terminator: Dark Fate - 122.6 million 0.63

3. Cats – 113.2 million 0.42

4. Gemini Killer – 111.1 million 0.57

5. "Missing Link" - 101.3 million 0.42